The Los Angeles Rams have released their new highly anticipated “rivalry” uniforms, displaying a big change from their normal color scheme. The Rams now have a dark jersey set with accents of their normal bright blue and yellow. The uniforms will be used Week 16 against the Seattle Seahawks, who also released their rivalry series uniform Thursday morning as well.
The Midnight Mode jersey and sideline gear will be available to fans beginning Wednesday, September 10 at ramsfanshop.com and the Rams’ official store, according to the Rams official website.
“The Rivalries jersey embodies the intensity, grit and pride of what it means to be an Angeleno,” said Los Angeles Rams Chief Marketing Officer Kathryn Kai-ling Frederick. “This look incorporated insights from our players, fans and city, from the new Midnight color to the full curl of a horn on the sleeve. Above all, the design was inspired by the energy and glow of the Rams House at night with a look that will both pop in the sunshine during the day and shine under the bright lights in primetime.”
The Rams will also start to incorporate their new Midnight Mode dark color into their color schemes at the stadium and social media according to the team’s press release.
Like LA’s original rebranding to their current uniforms and logo, these Midnight Mode have so far been met with mixed reviews. Some fans absolutely love them, while some question why the Rams would use a color they are not associated with for the majority of the jersey.
What do you think of the Rams new uniforms? Comment below!
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