If the Kansas City Chiefs win the Super Bowl next weekend, they’ll become the first team to win three straight. The Chiefs are favored, so if the experts are right, K.C. will win their fourth championship in six years.

A dynasty like this, and its repetitive nature, creates an “anybody but them” mentality, and Baltimore Ravens cornerback Marlon Humphrey definitely has that right now.

Humphrey posted the following on social media before the AFC title game last weekend:

As you know, the Chiefs won, and their victory was at least partially due to some controversial calls that went their way. The general sentiment among football fans is that the Chiefs always seem to have questionable calls go their way.

Humphrey, no stranger to controversy himself, is in this camp, given what he posted a few days ago:

Humphrey, who has no problem expressing his strong opinions and dealing with any backlash that may ensue, is in the “Bills got shafted” camp.

Many people feel this way, and it only adds to the Chiefs’ backlash/fatigue.

You also have the extreme ubiquity of Taylor Swift and the Kelce brothers. If you consume sports and/or entertainment news in any substantial capacity, then you have had more Swift-Kelce relationship coverage than you could ever want or need.

If you watch NFL football, you’ve undoubtedly noticed how Jason Kelce appears in every third or fourth commercial during game broadcasts.

Deion Sanders is the equivalent of college football broadcasts.

And while Swift is a very likable public figure, she’s also somewhat inescapable right now, which can be off-putting.

A decade ago, the Super Bowl halftime show act was Katy Perry, a former nemesis of Swift’s and a pop star who at that time was just as ubiquitous as Swift is now.

Oversaturation of anyone or anything creates fatigue and/or indifference. If the overkill continues on, then we get outright backlash. Many of us also got fatigued of the New England Patriots dynasty, but at least they seemed more interesting than the Chiefs.

Controversies often surrounded the Patriots’ championship runs, which made them slightly more compelling than the current dynasty.